The Definitive Guide to Content Marketing

Digital Marketnig Mauritius - Definitive Guide to Content Marketing Guide

The Definitive Guide to Content marketing By Jason Bholanauth Share on facebook Facebook Share on google Google+ Share on twitter Twitter Share on linkedin LinkedIn What you’ll learn here What is Content Marketing? The Types and formats of content How to create a Content Marketing Strategy? 10 Best Case Practices The Future of Content Marketing […]

Hack your content marketing in 2019?

[vc_row][vc_column][vc_column_text] Hack your content marketing in 2019? Less than a week before his assassination in 1968, Martin Luther King delivered a sermon at the National Cathedral of Washington where he mentioned the following; “One of the great liabilities of life is that all too many people find themselves living amid a great period of social […]

The old content marketing is dead. Here’s how to adapt.

Share on facebook Facebook Share on google Google+ Share on twitter Twitter Share on linkedin LinkedIn Content marketing is essential for organisations in Mauritius. It requires constant updates and alignment to current trends.  Added to this, the number of new touch-points created which are blending technology to the customers’ direct surroundings. The old content marketing […]

A content marketing model that you can’t ignore

Share on facebook Facebook Share on google Google+ Share on twitter Twitter Share on linkedin LinkedIn A Content Marketing model you can’t ignore Few years ago, when online marketing was still new in Mauritius, just being “decent” in your communication was acceptable by brands. Content marketing was just a word thrown in and everyone tried […]

Customer experience and your futuristic content marketing

We often read that content is king and truly it is. But, the role of the king has changed over the past decades. It went from providing a one-way information to his audience to literally walking the talk among his subjects. In this post, I will explain the link between your brand’s customer experience and […]

Content Marketing & Search Marketing | The Love Story

Content Marketing & Search Marketing | The Love Story

Content Marketing History

Content Marketing evolved over the past few decades from usual prints to a world governed by digital communication. Find below an infographic from Content Marketing Institute depicting its evolution. Get this infographic in pdf here

Putting your customer at the core of your content marketing

Content marketing is far from being an isolated way of disseminating information to Mauritian customers. Rather, it forms part of a whole digital marketing ecosystem where it plays an important role in generating relevant content at the right time to the right audience and within the right medium.

State of Digital Marketing Mauritius 2021 – 2022

State of Digital Marketing (Mauritius) 2020-21 State of Digital Marketing in Mauritius2021 – 2022 The resilience of digital marketers in Mauritius Get your copy What those past two years showed us is ourresilience in the midst of difficult times. Local digital marketers know exactly where they are going. And, they are confident about it. Download […]

The Marketing Mauritian Podcast | Insights & Strategies

The Marketing Mauritian Podcast A podcast series providing you with insightful content from proven and credible marketers in Mauritius.  By Jason Bholanauth Share on facebook Facebook Share on twitter Twitter Share on linkedin LinkedIn Share on email Email Listen on Apple Podcast Listen on Google Podcast Listen on Spotify How to pivot your B2B messaging […]